Privacy Policy

We take your privacy as seriously as we take the care of your dog. This policy explains what information we collect, why we collect it, and how we look after it.

Who We Are

Butler & Bone is a dog walking, boarding, and concierge service based in Notting Hill, London. Our website is butlerandbone.co.uk. If you have any questions about how we handle your data, you can reach us at woof@butlerandbone.co.uk or call us on +44 7939 322234.

What We Collect

When you get in touch with us — whether through our Meet & Greet form, by email, or by phone — we may collect the following:

About you: Your name, phone number, email address, and home address.

About your dog: Their name, breed, age, temperament, health and dietary information, vet details, and any other details you share to help us provide the best care.

Through our website: If you visit our site, we may collect standard technical data such as your IP address, browser type, and pages visited, through cookies and similar technologies.

Photos and videos: We take photos and videos of your dog during walks and stays to send you updates. These may occasionally be shared on our social media channels — we’ll always ask your permission first.

Why We Collect It

We use your information to:

  • Arrange and deliver our services (walks, stays, concierge requests)
  • Keep your dog safe and cared for according to their specific needs
  • Communicate with you about bookings, updates, and any changes
  • Send you news, events, and tales from the pack — only if you’ve opted in
  • Improve our website and how it works for visitors

We will never sell your information to anyone. That’s not how we work.

Our Legal Basis

Under UK data protection law (UK GDPR), we process your data on the following grounds:

  • Contract: To deliver the services you’ve asked us for.
  • Legitimate interest: To run and improve our business, and to keep your dog safe while in our care.
  • Consent: For marketing communications and sharing photos or videos of your dog publicly. You can withdraw consent at any time.

How Long We Keep It

We keep your personal data for as long as you’re an active member of Butler & Bone. If we haven’t heard from you in two years, we’ll securely delete your information unless there’s a legal reason to retain it. You can ask us to delete your data at any time.

Who Sees It

Your information is only shared when it’s necessary to care for your dog or run our services — for example, with your vet in an emergency. We may also use third-party tools to operate our website and manage bookings. We never share your data for marketing purposes with third parties.

Keeping It Safe

We store your information securely and limit access to those who need it. We use appropriate technical and organisational measures to protect your data from loss, misuse, or unauthorised access.

Your Rights

Under UK data protection law, you have the right to:

  • Access the personal data we hold about you
  • Ask us to correct anything that’s inaccurate
  • Ask us to delete your data
  • Object to how we’re using your data
  • Withdraw consent for marketing at any time
  • Lodge a complaint with the Information Commissioner’s Office (ICO) if you’re not happy with how we’ve handled things

To exercise any of these rights, just drop us a line at woof@butlerandbone.co.uk.

Cookies

Our website uses cookies to help it function properly and to understand how visitors use it. You can manage your cookie preferences through your browser settings. We’ll also display a cookie notice when you first visit our site.

Changes to This Policy

If we update this policy, we’ll post the revised version here with a new date. For significant changes, we’ll let you know directly.


Questions? Get in touch at woof@butlerandbone.co.uk or call +44 7939 322234. We’re always happy to talk.